Market Research is a Necessary Evil

18 Sep

I have been doing market research for my business plan for As NOT Seen on TV.  To be truly effective, I had to figure out a target market so I can develop stories that may be relevant to that group.  I started reading articles on how to conduct this research, and learnd that is VERY detailed.  I went to the library today and got some information to get me started, but still…it is very detailed.  While I admit that I was a little distraught going through the info, I am certain that it will pay off – literally and figuratively.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: